Dive into the world of high-stakes marketing with our selection of 10 gripping thrillers that revolve around promotional campaigns. These films showcase the darker side of advertising, where ambition, greed, and desperation lead to suspenseful and often dangerous situations. This collection is perfect for those who enjoy the tension of corporate intrigue mixed with psychological twists.

The Firm (1993)
Description: A young lawyer at a prestigious law firm discovers that his job involves more than just legal work, including a sinister promotional campaign to recruit new members.
Fact: The film was based on John Grisham's novel, and the author made a cameo appearance in the movie.


The Game (1997)
Description: A wealthy man is given a birthday gift that plunges him into a complex promotional game where reality and fiction blur, testing his limits.
Fact: The film's ending was kept secret from most of the cast and crew to maintain the surprise.


The Box (2009)
Description: A couple receives a mysterious box with a button; pressing it will kill someone they don't know and earn them a million dollars, part of a larger promotional experiment.
Fact: The film is based on a short story by Richard Matheson, known for his work in science fiction and horror.


The Promotion (2008)
Description: Two grocery store managers compete for a promotion, but their rivalry escalates into a psychological thriller when one starts using unethical promotional tactics.
Fact: The film was shot in Chicago, and the grocery store scenes were filmed in an actual supermarket.


The Belko Experiment (2016)
Description: Employees at an office building are forced into a deadly game where they must kill each other to survive, orchestrated by a mysterious promotional campaign.
Fact: The film was produced by James Gunn, known for his work on the Guardians of the Galaxy series.


The Joneses (2009)
Description: A family moves into a new neighborhood, but they are actually stealth marketers promoting products through their lifestyle, leading to unexpected consequences.
Fact: The film explores the concept of "stealth marketing" or "product seeding," which was a novel idea at the time of release.


The Adjustment Bureau (2011)
Description: A man discovers that his life is being manipulated by a mysterious organization, which uses promotional tactics to control human destiny.
Fact: The film was inspired by a Philip K. Dick short story, and the hats worn by the agents were a nod to Dick's original concept.


The Campaign (2012)
Description: While not strictly about a promotional campaign, this political comedy-thriller involves a campaign manager who uses extreme promotional strategies to win an election, leading to chaos.
Fact: Will Ferrell and Zach Galifianakis improvised many of their scenes, adding to the film's comedic and chaotic feel.


The Intern (2015)
Description: An elderly intern at a fashion startup becomes involved in a high-stakes promotional campaign that turns sinister, testing his loyalty and ethics.
Fact: Robert De Niro learned to use a smartphone for the first time for this role, reflecting his character's journey.


The Contest (2002)
Description: A reality TV show turns deadly when contestants must compete in a series of increasingly dangerous promotional stunts for a chance to win a fortune.
Fact: The film was inspired by real-life reality TV show controversies, and the director used actual marketing professionals as consultants.
